I have a confession.
Today, I bought a lottery ticket.
The MegaMillions jackpot is now over $500 million.
Some of you might be shocked that I wasted time and money on a ticket, and for good reason.
However, my toe-dip into Sidewalkerland was well justified.
Here is why I bought the ticket…
I wanted to buy the ticket to see how I felt by buying it.
In other words, it was just a psychological experiment.
A gentleman posted this on my Facebook wall:
Tired of hearing about the Mega Millions BS. I’ll keep my money and put it toward something more useful. Would you agree it’s a tax on the poor and those who suck at math.
While I agree with his assessment, the lottery is more about HOPE and DREAM RESURRECTION than anything else. When people buy a ticket, they suddenly feel hope, and a sense that their craziest dreams can possibly come true.
You see, after I purchased my ticket I was welcomed by a tiny, tickling sensation that I could only identify as HOPE. As I gazed at the ticket (I only pissed away 1 buck) I thought, “Wow, this little piece of paper could be worth $500 million!”
In other words, the PAYOFF was HUGE, LIFE-CHANGING, and FOREVER IMPACTING.
Now ask yourself this: If the grand-prize payoff was $10,000, would people be interested? Would people be rushing to the 7-Eleven to buy tickets?
The “pay-off” is NOT life-changing.
Now correlate this with Fastlane strategy.
What is the “pay-off” of your business? If the best thing EVER could happen to your business, what’s the “payoff?”
$10,000 or $10,000,000? Is it life-changing? Impactual?
Millions of people own businesses where the “payoff” isn’t impacting. It isn’t life changing. The payoff is simply a means to paying bills and getting by.
I bring this up because the results of my impromptu, psychological experiment was interesting: The sensation I experienced AFTER buying the lottery ticket was really no different than the omnipresent feeling I carry with me every single day by being the owner of a Fastlane business. With continued hard-work, persistence, and patience, a big “life changing” payoff could be around the corner.
The bottomline? Anytime you engage in a business that fits within the Fastlane metrics (5 Commandments) you should also experience the same sensation as that lottery ticket — a feeling of hope and a feeling that your dream is alive — except instead of carrying that feeling for 24 hours, you can have it for years. And here’s the hook: If your dream is alive, then guess what, you’re already living the dream.
For some people, the lottery is a temporary spark that suddenly awakens dreams for a temporary 24 hours, or however long until the drawing. For the traveling Fastlaner, that sensation is something we carry with us everyday.