ROTI: Return on Time Invested
ROTI, or Return on Time Invested, is the hourly return on any time expenditure as valued in a dollar amount per hour.
For example, if you spend $200 on new domain registrations at the registrar GoDaddy and spend 5 minutes searching the internet for a discount code that saves you 20% on the total purchase, your ROTI on that 5 minute investment is $480 per hour.
Savings: $40 ($200 X 20%)
Time Invested: 5 minutes
60/5 X $40 = $480.00 per hour